This is what the program is all about (the contents of the e-mail that was sent to me):
FutureStage was created to help empower under-served high school students by funding educational opportunities in the performing arts. This year, MMB has worked with FutureStage to create a holiday focused, free e-card that is fun, timely, and features some great classical-music elements the audience from Musical Assumptions might enjoy.I think it is a great idea, which is why I'm sharing it here.
These electronic cards are designed so that for each one sent, Fidelity gives a donation. More, each holiday ecard features music provided by and distributed on behalf of select regional orchestras. For every ecard sent, Fidelity Investments will donate another $1 to buy new musical instruments for students in under-served schools in the same area as that orchestra.