tag:blogger.com,1999:blog-10680113.post4866697969785509955..comments2024-03-23T11:40:13.092-05:00Comments on Musical Assumptions: Competing for the Leisure DollarElaine Finehttp://www.blogger.com/profile/14248422399226824168noreply@blogger.comBlogger2125tag:blogger.com,1999:blog-10680113.post-8734444098066646282007-02-04T14:02:00.000-06:002007-02-04T14:02:00.000-06:00I think having people play music at a wine tasting...I think having people play music at a wine tasting is preferable to an orchestra trying to lure new audience members by tempting them (and lulling them to sleep, possibly) with wine before a concert. Wine tastings take a lot of concentration. My concentration and senses would be shot after a relatively short time at a wine tasting, and I would certainly not be in any position to give the concert the kind of concentration it deserves. <br /><br />Maybe if an orchestra were to sponsor a wine tasting and pay some of its members to play background music (my, aren't those musicians good?) it might help generate audience interest because the wine tasters would have some kind of personal connection with a few members of the orchestra. <br /><br />Going to a concert where you know somebody on stage, even if it is only by reputation or from hearing a recording, makes an audience member feel more like part of a community. <br /><br />The idea of luring an audience to the concert hall by offering a Jazz trio performance after an orchestra concert is kind of like telling the audience that if they eat their main course they can have dessert. <br /><br />After going to a concert the last thing I want to do is to go to another one! It think that it gives the wrong message to the perspective audience--"I liked the concert, but I really liked the Jazz afterwards. Maybe next time we should just go to hear the Jazz and skip the concert."<br /><br />On the other hand, after a hard evening of playing Mahler or Brucker, many members of the orchestra might like to have the chance to hear some good Jazz and drink some good wine (paid for by the orchestra) if they were even invited to the after-concert performance, that is.Elaine Finehttps://www.blogger.com/profile/14248422399226824168noreply@blogger.comtag:blogger.com,1999:blog-10680113.post-12726731518431900992007-02-04T11:50:00.000-06:002007-02-04T11:50:00.000-06:00Elaine, what do you think of the tendency to build...Elaine, what do you think of the tendency to build an audience by coupling concerts with before (or after) events (e.g., a symphony performance preceded by wine-tasting or a jazz trio)?Michael Leddyhttps://www.blogger.com/profile/05547732736861224886noreply@blogger.com